Kendrick Lamar’s latest album, GNX, continues to solidify its place in hip-hop history, reaching a series of commercial and critical milestones that reflect its widespread appeal.
This week, the album achieved the distinction of becoming the fastest rap project of 2024 to surpass one billion streams on Spotify, cementing its dominance in the streaming era. Alongside this feat, three standout tracks—“Squabble Up,” “TV Off,” and “Luther”—have crossed the one-million-unit sales mark in the U.S., earning them platinum-eligible status.
These tracks, characterized by their infectious hooks, memorable lyrics, and dynamic production, have emerged as fan favorites from GNX. While Lamar’s core audience might lean toward deeper cuts like “Reincarnated,” “Hey Now,” or “Gloria,” the commercial success of these three tracks is undeniable. They’ve not only driven the album’s popularity but also contributed to Lamar being named Billboard’s “Best Pop Star” of the year—an accolade that sparked lively debates across social media.
A Closer Look at the Hits
- “Squabble Up”: Fans have been eagerly anticipating this track since its initial tease in the “Not Like Us” music video. Its infectious energy and relatable themes have made it a staple in playlists everywhere.
- “TV Off”: A nod to New Orleans, this track resonates with listeners for its vivid storytelling and introspective vibe.
- “Luther”: Featuring a standout collaboration with SZA, this song has not only captivated fans but also added to the buzz surrounding SZA’s stadium tour with Kendrick Lamar.
These tracks encapsulate the versatile artistry that Lamar is celebrated for, blending introspection, wit, and innovation to create music that resonates with both mainstream and hardcore audiences.
